OTH is a Montreal-based boutique founded in 1999. In a recent effort to rebrand their store, an online lifestyle platform was created. Editorials, events, etc. are curated and covered to create the store's in-house content. OTH constantly pushes the envelope by creating consumer experiences pairing the brands they carry (Nike, Penfield, Levi's, Van's etc.) with their store. As a result, projects with collaborators, brands and the store are always coming out of OTH's in-house creative team.
Creative Direction by Jeremy Wirth
Art Direction by Danny Demers